Updates

Powerleague - Effective pre-marketing

July 2006

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Powerleague has expanded its estate of 5-a-side football clubs with the acquisition of a site in Bolton and the organic opening of two more sites in Coventry and in the City of London. Once again, pre-marketing has been very effective with the club stated to be the most successful launch to date with the number of pitches already increased from four to five. Similarly, Coventry has also seen strong demand and will comprise ten pitches and a new low cost gym. The Bolton centre has been acquired from an independent private operator and currently has ten pitches, all of which will be re-turfed with the rubber crumb surface. Powerleague will also extensively upgrade the facilities, adding a new sports bar, revamping the changing room ...

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