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Primary Recommendation

On The Beach - Market disruptor with low cost base

January 2016

Investing in shares may lose you all or some of your money. Past performance is no indication of future performance. Some of the shares recommended here may be small company shares, which can be relatively illiquid and hard to trade and this makes such shares more risky than other investments.

  • Epic Code:
  • OTB
  • Price:
  • 242p
When booking a flight for a friend’s wedding in Italy this year, my wife noticed just how dynamic Easyjet’s prices are. You might typically expect prices to rise the nearer one gets to the date of flying but what was surprising was that in the aftermath of the Paris militant attacks, prices dropped sharply as Easyjet set out to generate more sales in order to maximize load factors. Managing demand and supply in that way is “meat and drink” for Easyjet and the other carriers but many hotels, Eurostar, car rental providers etc, now do something similar.The subject of this article is Cheadle-based On The Beach, an internet only travel agent with a focus on beach holidays whose systems can dynamically pull all t ...

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On the Beach - £95m cash pile (October 2024)
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OntheBeach - Cash rises to 45p a share (January 2024)
On the Beach - Trading at top end of expectations (October 2023)
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On the Beach - CEO buys £2m at 129.5p in August (September 2022)
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On The Beach - Down but not out - recovery buy (July 2021)
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On The Beach (May 2020)
On The Beach (September 2019)
On The Beach (March 2019)
On The Beach - Enters long haul beach space (January 2019)
On The Beach (September 2018)
On the Beach - Gain to date: 111% (July 2018)
On the Beach - H2 sales up 70% whilst non marketing costs remain flat, electrifying profits (January 2018)
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On The Beach - A strong start to the year (April 2017)
On the Beach - New highs for shares as first four month sales jump +20% (March 2017)
On The Beach - Trading at top end of expectations (December 2016)
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With small companies there is an above average degree of risk compared to buying blue chips. Please be aware that we have not assessed the suitability of any of these investments for you. The newsletter simply states a personal view and diarises the editor’s investment decisions. Please speak to your stockbroker or other qualified individual to ascertain whether any of these companies mentioned would form useful additions to your own portfolios. Past performance is no indication of future success.

All material on this website is protected by copyright. You may use Information retrieved from the www.scsw.co.uk website for your own personal non-commercial use which means that you may not sell or copy this information to any third party without prior written consent. ISSN 1358-183X

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