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Boohoo.com - Blistering growth continues

February 2020

Investing in shares may lose you all or some of your money. Past performance is no indication of future performance. Some of the shares recommended here may be small company shares, which can be relatively illiquid and hard to trade and this makes such shares more risky than other investments.

  • Epic Code:
  • BOO
  • Price:
  • 314p
Another stand out statement from Boohoo for the last four months of 2019, with a strong performance from its core brands, encouraging early signs in newer brands and strong operational performance metrics. In the light of the statement, Peel Hunt has upgraded its pretax profit forecast by £3m to £104m for the current year.The core Boohoo brand has outperformed massively with sales in the four months of £232.6m, up 42% whilst PrettyLittleThing was up 32% to £190.8m. Order frequency, selling prices and items per basket are all moving in the right direction.The focus for newer brands, MissPap, Karen Millen and Coast, has been on building up ranges, but management have been pleased with how these have been ...

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With small companies there is an above average degree of risk compared to buying blue chips. Please be aware that we have not assessed the suitability of any of these investments for you. The newsletter simply states a personal view and diarises the editor’s investment decisions. Please speak to your stockbroker or other qualified individual to ascertain whether any of these companies mentioned would form useful additions to your own portfolios. Past performance is no indication of future success.

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