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YouGov - UK margins recover and US takes off

April 2011

Investing in shares may lose you all or some of your money. Past performance is no indication of future performance. Some of the shares recommended here may be small company shares, which can be relatively illiquid and hard to trade and this makes such shares more risky than other investments.

  • Epic Code:
  • YOU
  • Price:
  • 51p
The stock market is showing signs of going to sleep for the summer but that does not necessarily mean investors should do the same. One company that might just lift your torpor is internet business Yougov. The business is best known for media polling (canvasing opinions on how individuals intend to vote on elections) but this activity is only a small part of its business; instead, YouGov's mainstay is online market research for corporates. As we describe below, the problems that drove the share price down so dramatically back in 2008 stemmed from an ill-judged acquisition in Germany. The company had done the deal because it provided infrastructure to launch its online offer into that market but the difficulties were compounded by ...

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With small companies there is an above average degree of risk compared to buying blue chips. Please be aware that we have not assessed the suitability of any of these investments for you. The newsletter simply states a personal view and diarises the editor’s investment decisions. Please speak to your stockbroker or other qualified individual to ascertain whether any of these companies mentioned would form useful additions to your own portfolios. Past performance is no indication of future success.

All material on this website is protected by copyright. You may use Information retrieved from the www.scsw.co.uk website for your own personal non-commercial use which means that you may not sell or copy this information to any third party without prior written consent. ISSN 1358-183X

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