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Flying Brands - Listen2Books ahead of expectations

April 2003

Investing in shares may lose you all or some of your money. Past performance is no indication of future performance. Some of the shares recommended here may be small company shares, which can be relatively illiquid and hard to trade and this makes such shares more risky than other investments.

  • Epic Code:
  • FBDU
Flying Brands, which has three powerful mail order brands and a niche collectables business, is enjoying a second burst of strong growth. The first came between 1993-7 and this was followed by a periodof near stagnation. But helped by changes in management, the disposal of non-core businesses and better than expected performances in all parts, a new era of strong growth is underway. Over the monthwe met with chief executive, Mark Dugdale, who took the helm inNovember. He knows a good thing when he sees it. The underlyingposition is that the two core mail order brands of Flying Flowers andGardening Direct managed to recruit more new customers in 2002 thanthe previous year following a sharpened marketing effort and are nowgene ...

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With small companies there is an above average degree of risk compared to buying blue chips. Please be aware that we have not assessed the suitability of any of these investments for you. The newsletter simply states a personal view and diarises the editor’s investment decisions. Please speak to your stockbroker or other qualified individual to ascertain whether any of these companies mentioned would form useful additions to your own portfolios. Past performance is no indication of future success.

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